Hello Dear Friends, How are you? I hope you are all ok :). Friends Today I am going to post the lecture 3 on Vision and Mission of Subject Theory and Practice Management. This lecture is provided by My Sir, Engr. Abdul Salam Mallah.
Importance of Vision
A blind man once asked a wise man:
“ Is there anything worse than losing your eyes (Eye sight)?
The wise man replied:
Yes off course, losing your “VISION”
What Do We Want to Become?
A vision statement should answer the basic question, “What do we want to become?”
The vision statement should be short, preferably one sentence, and as many managers as possible should have input into developing the statement.
What Is Our Business?
Mission statement
A declaration of an organization’s “reason for being.”
answers the pivotal question “What is our business?”
essential for effectively establishing objectives and formulating strategies.
Building Your Company’s Vision
Core Ideology
You do not create or set core ideology. You discover core ideology.
You understand it by looking inside.
Ideology must be authentic. You cannot fake it.
It must be meaningful and inspirational only to people inside; it need not be exciting to outsiders or differentiating vs. others.
The point is not to create a perfect statement but to gain a deep understanding of your core values and purpose; which can then be expressed in a multitude of ways.
Once you are clear about the core ideology, you should feel free to change absolutely anything is not part of it. If it’s not core, it’s up for change!
Core Values
Note: For complete lecture please click on download here below.
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